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  • Writer's pictureCornerstone Vancouver

The Five Cs To Remember While Hiring An ICF Coaching Firm In Canada

Updated: Dec 15, 2020

So you are looking for ICF coaches in Canada and have also narrowed down to three potential ICF coaching firms in Canada. What next? How to determine the ONE?  The 5 Cs listed below can help you make the right decision. Global Leadership Development & Coaching.

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Code Of Ethics - The foremost thing to ensure is that the coach that would be delivering the CEO Coaching Service in Canada needs to be a member of the ICF.  All ICF members uphold a certain set of ethical standards. So if you are considering any other options who is not an ICF, you need to know what standards they follow.


Coach-Specific Training - The firm you are going to hire will have a list of coaches. It is important to know the experience and qualifications of their coaches before making a decision. This will not help you decide, which firm to go for but will also help you know what to expect in the future. You can ask for education/degrees, additional training, years of experience etc.


Credential - Are the coaches in the ICF Coaching firm Credentialed? It is strongly recommended that you find someone who holds an ICF Credential. The credential is a testament to a coach's commitment to integrity and credibility. It shows that the coaches in the firm have an understanding of coaching skills; a strong code of ethics; a serious stance for ongoing professional development and superior knowledge and skills. ICF Accredited Executive Coaching Firm In Canada.

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Context - The next non-negotiables are while going for hiring a firm are years of experience, past clients, training programmes, reviews etc. Having a clear understanding of the past work of the organization can give you a fair idea which one firm to go for. An experienced can help your business and your employees grow better and become more effective and productive in the long run.


Experience would bring in table a third party impartial point of view which is needed by any company to grow and expand up to its maximum potential. In case CEO coaching service, having an impartial experienced person by your side can help give a neutral lens to the company. It could help your company understand the aspects that a team may or may not reveal ever. Having an experienced coach can help you anticipate the problem in advance and take necessary measures. Top Executive Coaching Firms In USA & Canada.

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Chemistry - This is extremely important because a coach is your friend, philosopher, and guide. A confidante, who you can discuss the challenges and goals of the company. Feeling a connection with a coach is very important. It is vital to go for someone that "feels" just right for you and the company. Coaching is a process of partnering with clients in a creative and thought-provoking process that inspires them to maximize their professional and personal potential. It is a distinct service and differs greatly from consulting, therapy, mentoring or training. Therefore, making the correct choice is not an option but a prerequisite.

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